Tuesday, November 13, 2012

Ladies Are Going To Donate Bras For A Cause?


Distribution and retail company Tenkiebox, in partnership with I Can Serve Foundation, calls for a nationwide donation of bras in support of the fight against breast cancer.

The bra drive is the first phase of “Bra Snap For Support,” Tenkiebox's nationwide volunteerism-campaign with the breast cancer foundation.  Used and unwanted bras will be received in participating Coffee Bean & Tea Leaf branches and all OtterBox Kiosks.   

A portion of the donated bras will be used to produce mastectomy bras for resource challenged breast cancer survivors, while others will be re-purposed to encourage women to support the cause with #MyOtterBoxCanServe photo pledge through Twitter, Facebook, and Instagram posts.


The bra photo can be presented at any Otterbox Kiosk upon purchase of any case, to pledge a portion of their sale to support the Breast Cancer cause.


Through the drive, OtterBox and I Can Serve aim to extend their reach to thousands of women and other advocators who believe that awareness and support can go a long way in helping breast cancer victims find their strength.

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